Capillary acquires US-based Brierley+Partners    Read more >

Blue Rewards from Al Futtaim Group Shares Loyalty Success Stories and Evolution.    Watch Podcast >

Capillary Triumphs with 4 Prestigious Wins at the 2025 International Loyalty Awards!     Read more >

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One stop for marketing solutions in loyalty, insights,
marketing engagement, and in-store analytics.

Featured Articles

Capillary Technologies - Expertise Blog

Is Subscription-Based Loyalty the New Customer Retention Strategy?

By Anjali Pillai4 Min Read
Artificial Intelligence

AI in Customer Loyalty: The Future of Retail Loyalty Programs

By Anjali Pillai6 Min Read

Recently Added

Incrementality for US Loyalty Market Capillary Technologies - Expertise Blog

The Hidden Growth Engine U.S. Brands Are Missing: Incrementality in Loyalty

By Kyle Burger
August 04, 2025 | 4 Min Read

Most U.S. consumers join 19 loyalty programs—but only use 9. Is yours one of them? Learn how top...

Engage+ Product Blogs

Beyond Automation: Designing Customer-First Experiences with Engage+

By Balaji Vanjinathan
July 30, 2025 | 4 Min Read

Tired of generic automation? Discover how Engage+ helps brands move beyond mass messaging to...

Loyalty in the times of recession Blogs

Why America’s Smartest Brands Double Down on Loyalty in a Recession

By Kirsten Nielsen
July 23, 2025 | 4 Min Read

Discover why leading U.S. enterprise brands are turning to loyalty as their most powerful...

Blogs

NASCAR Fan Rewards Wins Big: Award-Winning Program Accelerates Past Competition

By Capillary Marcom
July 22, 2025 | 4 Min Read

From check-ins and trivia to VIP experiences, NASCAR Fan Rewards redefines fan passion—winning...

Non-transactional-Loyalty Loyalty

Beyond Points: How Non-Transactional Rewards Are Redefining Retail Loyalty in 2025

By Gitanjali Mittal
July 22, 2025 | 4 Min Read

Learn how to incorporate non transactional rewards into your loyalty program to boost engagement...

Asia Loyalty Landscape

Asia’s Loyalty Mosaic: The New Loyalty Epicenter Is Taking Shape in the East

By Summaya
July 21, 2025 | 4 Min Read

Asia isn’t following global loyalty trends—it’s setting them. From emotional rituals in the...

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